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Love them or hate them direct mail in the dental industry is here to stay. We put together some of what we think are the are absolute worst postcard ideas …
What is A/B & Multivariate Testing? A/B & Multivariate Testing may seem like a complicated subject, but it’s actually pretty simple. Basically, with A/B Testing, websites can serve up two …
As many of you know, most of your potential new leads from your medical website come in the form of an email. While most surgeons know exactly what to do …